What Should You Post on Social Media?

by Shana Haynie | Feb 26, 2018 | Social Media Marketing

The Art of Social Sharing Sharing a post is the most basic action one can take on social media. And it may sound simple… But, it’s not. Nothing ever is, right? Unfortunately, as with anything else in digital marketing (or in life), a seemingly simple concept often...

How to Set Social Media Marketing Goals For Business Success

by Shana Haynie | Feb 5, 2018 | Social Media Marketing

The “Big 6” Social Media Marketing Goals Explained   Most people are terrible at setting goals, especially when it comes to social media. Are you one of them? Social media has changed the way humans interact with the world. There’s no avoiding it. Most people...

What Does a Social Media Marketing Agency Do?

by Derric Haynie | Jan 15, 2018 | Marketing Agency

Which services a social media marketing agency might offer and the value they provide.   “What does a social media marketing agency do?” My Dad asked me this recently, and I thought it was funny. If my Dad doesn’t understand what I do, then my...

What Industries Are Good for Social Media?

by Shana Haynie | Jan 1, 2018 | Social Media Marketing

How to determine if social media is the right investment for your business.   “Is my industry good for social media?” We get this question a lot. And truthfully, there’s no cut and dry answer to this. Social media could be a good investment for your business or a...

Who Should I Hire for Social Media Marketing?

by Shana Haynie | Dec 18, 2017 | Marketing Agency

In-House vs. Agency vs. Freelancer It doesn’t matter who you are, what you’ve accomplished, or how hard you work. The fact is, no one builds a successful business alone. Which brings me to this question: Who should you hire for social media: a freelancer, an in-house...

How to Hire a Social Media Marketing Agency

by Shana Haynie | Dec 8, 2017 | Marketing Agency

Bravo! The time has come where marketing can no longer take a back seat and you’ve decided that it is finally the right time to invest in social media. But… you are no marketing expert. You don’t have time for posting schedules and counting retweets. The whole...

What is Website Retargeting and How Can it Make You Money?

by Derric Haynie | Nov 12, 2017 | Problems We Solve, Social Advertising, Social Media Marketing

Getting a 1912% Increase in Conversion Rate by Sending People Back to Your Website with Retargeting Ads Getting traffic to your website is hard, and expensive. You have Adwords, Organic (which you paid for by building and ranking your content), Facebook ads, referral...

[Case Study] How to Market an Event on Social Media

by Shana Haynie | Oct 5, 2017 | Case Study

Putting together a major event? Trying to drive more awareness? Let me walk you through the process we used to help increase website traffic from social media for an events company by 790%. The following will break down how we help event-based companies: Grow their...

Instagram Marketing Case Study: Sixthreezero Bicycle Company

by Shana Haynie | Sep 29, 2017 | Case Study

Thinking about launching an Instagram marketing initiative for your company? You’ve come to the right place. With over 600 million users on the platform, Instagram has become a place where many businesses have decided to build a presence. In this Instagram...

Top 10 Digital Marketing Agencies in San Diego

by Derric Haynie | Apr 17, 2017 | Marketing Agency

A Behind-the-Scenes Look at Some of Today’s Best Marketing Agencies   Two years ago, I wrote a blog post about the Top 10 Digital Marketing Agencies in San Diego (that I’ve now appended below this post)… I was new to the industry and...